Practice Areas

"Research is a process where you can spend a lot of money and come up with zero. Isurus guides me quickly through the key decisions, helps me avoid the pitfalls, and makes sure I walk away with high-value implications."

-Vice President of Marketing, Enterprise Content Management System Provider

Isurus Market Research specializes in custom market research in the areas of technology, commercial and industrial segments, education and niche consumer segments.

Technology

Isurus brings more than a decade of experience in B2B technology research. We’ve helped clients navigate their products and services through the continual evolutions (and revolutions) in technology. Our clients span a range of technology product and service categories across a range of industry and market segments.
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Commercial & Industrial

Isurus works with a diverse range of B2B clients, and we’ve interviewed thousands of business decision makers across a range of industries and job functions. Our experience translates into better research and better insights for our clients.
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Education

Isurus works with a wide range of companies that focus on education, ranging from publishers that create content for teachers and students to technology companies that provide administrative and instructional solutions. Our decade of experience in the education market brings superior value to clients by enabling us to conduct more effective research and deliver more insightful results.
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B2C

Although our roots are in B2B research, Isurus’ clients have taken us into a range of consumer markets as well. Our consumer studies often require us to target niche and hard-to-find audiences, such as tech savvy consumers, early adopters, lifestyle and life stage segments and health and wellness segments.
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