Isurus Market Research and Consulting Research Privacy Notice

Last Updated: November 12, 2024

This privacy notice only applies to surveys conducted by Isurus Market Research and Consulting (Isurus) that include a link to this privacy notice. It does not apply, for example, to any other Isurus sites, products or services, or to surveys conducted by third parties with assistance from Isurus.

Personal information Isurus collects: Isurus collects personal information from you if you choose to participate in a survey or submit a form. Isurus collects the following types of personal information:

• Your responses to survey questions and form fields.
• Your IP address.
• The date and time when you took the survey or submitted the form.
• Contact details which you may provide, such as your email address.
• Cookies like performance monitoring cookies.

We collect information about how you interact with our surveys and forms through cookies we use. You can choose to remove or disable cookies in your browser. Please note that doing this may adversely impact the functionality of our services.

Why Isurus collects personal information: Your survey and form responses will be used by Isurus for research and commercial purposes. Isurus may use the collected information to administer the survey or form, to improve future surveys or form by, for example, looking at trends regarding how groups in particular locations respond to particular questions. Isurus may also use your personal information for other purposes if you have given your consent for us to do so, such as contacting you regarding participation in future research or to provide an honorarium for participation.

When Isurus collects personal information: You don’t have to take a survey or submit a form. But, if you do take a survey or submit a form, you acknowledge that Isurus collects and uses your data for the legitimate interests and purposes described in this Privacy Notice. For example, we may use your personal information to administer the survey or form and to improve future surveys and forms. We will also analyze aggregate trends and survey and form results both for our own purposes and for commercial reasons.

Other organizations who receive personal information

• Third Parties: We may use trusted third-party agents to help us conduct research and in such cases we enter into specific data protection and confidentiality terms with those agents to ensure they protect your personal data to the same levels as Isurus. Except where you intentionally direct us to share your identifiable information with third parties — such as when you affirmatively include identifiable information in a survey response (e.g. include your name or email address in answering a survey)—we will not share information that identifies you, such as your name or email address. Even where you intentionally direct us to share your identifiable information with third parties, Isurus contractually prohibits such third parties from disclosing your identity to other third parties.
• Other Situations: Isurus may disclose your personal information in the following situations:
  • To comply with the law or respond to legal process or lawful requests, including from law enforcement and government agencies.
  • To protect the rights or property of Isurus or our customers, including to combat fraud or protect Isurus’s interests, or to enforce the terms governing your use of the services.
  • As part of a corporate transaction such as a merger or sale of assets.
  • Where Isurus believes in good faith that access or disclosure is necessary to protect the personal safety of Isurus employees, customers or the public.

De-identified information

In some instances, Isurus may publish our analysis of survey or form responses and the results of our research. Such publications will not contain your personal information.

Where personal information is processed and stored

Your personal information may be stored and/or processed in the United States or any other country where Isurus or its affiliates, subsidiaries, or service providers maintain facilities.

How long we use your data

We only retain data about you for the period necessary for us to gain useful insights from that data and fulfill the uses described in this privacy notice. Generally, we won’t retain personal data about you for more than 2 years from the last date you responded to a survey or submitted a form—unless we have a legal reason requiring us to retain it for longer.

Your rights

Isurus is happy to assist you in exercising your rights under data protection law. Please bear in mind that research surveys typically gather limited personal data.  In the event that there isn’t sufficient data to identify your unique response, we may not be able to fulfill the request.

You can contact us at any time in order to:

• Find out what kind of personal information Isurus holds about you and what we do with that information.
• Get a copy of the personal information which Isurus holds about you.
• Have Isurus update or correct any inaccurate personal information.
• Receive a copy of the information which you have provided to us in a form which makes it easy for you to give this information to a different organization.
• Take back your consent to Isurus using your personal information and to have your information deleted (please note, if you take back your consent, this will not affect our use of your personal information before you notified us that you no longer consent).
• Stop Isurus from using your personal data if you believe that the personal information we hold about you is incorrect or our use of your information is unlawful.

If you are a California consumer, please visit our California Supplemental Privacy Notice for more information about our use of your personal information.

Contacting Isurus

For general Isurus privacy issues, or to submit feedback or ask Isurus questions about its privacy practices and this privacy notice, please contact us by mail, or you can contact us here.

Isurus Market Research and Consulting
354 Merrimack Street
Lawrence, MA 01843

Updating this Privacy Notice

Isurus may occasionally update this privacy notice to reflect customer feedback and changes in its business or to comply with applicable laws and regulations. When Isurus makes such an update, Isurus will revise the “last updated” date at the top of this privacy notice. If there are material changes to this privacy notice concerning how Isurus will handle your personal information, Isurus will notify you either by prominently posting a notice of such changes before they take effect or by directly sending you a notification, when possible.