Professional Services
Isurus has researched the professional services sector for a range of clients. We’ve explored:
- The buying criteria professional firms use to select cybersecurity solutions
- Perceptions and understanding of sophisticated cybersecurity threats
- The buying criteria for data backup and disaster recovery solutions
- Market readiness for the adoption of MFP process automation
- Decision criteria for the purchase of business automation solutions for back-office processes
- The buyer journey for eDiscovery and Legal hold software among law firms and corporate legal departments
- Preferred sources and formats for supplier information among engineering firms
Isurus works as a true extension of the client's marketing department throughout the research process. Understanding the company's goals and marketing direction ensures that the research outcome aligns with expectations throughout the organization.